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Zimbabwe uses golf to drive tourism and soft diplomacy

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Tourism and Hospitality Industry Minister Barbara Rwodzi poses with officials and stakeholders at the launch of the 2026 International Pairs Golf Tournament at the Sterling Hub in Harare. | Photo: Zimbabwe Tourism Authority
Tourism and Hospitality Industry Minister Barbara Rwodzi poses with officials and stakeholders at the launch of the 2026 International Pairs Golf Tournament at the Sterling Hub in Harare. | Photo: Zimbabwe Tourism Authority
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Harare – Zimbabwe’s Minister of Tourism and Hospitality Industry, Barbara Rwodzi, has officially launched the 2026 International Pairs Golf Tournament at the Sterling Hub in Harare, under the theme “Experience Zimbabwe, One Fairway at a Time.”

The launch builds on a Memorandum of Understanding signed in 2024 between the Zimbabwe Tourism Authority and Albatros Golf during the Sterling Hotel International Pairs Golf Tournament, a partnership aimed at promoting sports tourism in Zimbabwe.

Rwodzi described sports tourism as a powerful tool for soft diplomacy, saying golf gives Zimbabwe a platform to carry its flag high on the world stage.

“Through golf, Zimbabwe continues to carry its flag high while showcasing its rich culture, gastronomy, hospitality and tourism endowments to the world,” she said.

The minister applauded the partnership for embracing a whole-of-government and whole-of-society approach in advancing tourism through sport. She also encouraged organisers to bid for future editions of the tournament to be hosted in Zimbabwe, so that international tourists can come and experience the country’s unique attractions firsthand.

The national finals are scheduled for 22 August 2026 in Harare, with the winning pair set to represent Zimbabwe in Spain.

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Written by
Adekunle Owolabi

Adekunle Owolabi is a journalist, political analyst, and digital strategist with experience across Africa and the Middle East. He focuses on international diplomacy, promotes digital inclusion, and advocates for a borderless Africa.

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